'The Itch of the Golden Nit'

http://www.bbc.co.uk/news/uk-england-london-13298320

Interesting example of children's illustrations used in animation — this could be an interesting technique to use in contrast to some quite 'adult' phobias, such as debt, redundancy or getting old.

Phobias are often seen as something quite childish and even a sign of weakness — animating with contrastingly simplistic and childish drawings could represent the perceived innocence of fear, the idea that even the strongest and most authoritative of us are reduced to 'children' in the face of fear.